What role does machine learning play in fraud detection using PSE Cortex?

Machine learning plays a crucial role in fraud detection using PSE Cortex by analyzing vast amounts of transaction data to uncover patterns and anomalies that may indicate fraudulent activity. This capability is essential because traditional rule-based systems often struggle to adapt to evolving fraud tactics and can generate many false positives. Through advanced algorithms and models, machine learning can recognize subtle differences in behavior from legitimate transactions, allowing for real-time flagging of suspicious activities.

By leveraging historical transaction data, machine learning models learn to differentiate between normal and potentially fraudulent behaviors. This means they can improve over time as they encounter new types of data and fraud schemes. As a result, the technology enhances the accuracy and efficiency of fraud detection processes, leading to faster identification of potential risks while minimizing disruption to legitimate transactions.